{"title":"Beauty of Joseon","description":"","products":[{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics-spf50-pa-50ml","title":"Beauty Of Joseon Relief Sun Rice + Probiotics Spf50+ Pa++++ 50Ml","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShop Beauty of joseon sunscreen in Pakistan\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it is\u003c\/strong\u003e\u003cbr\u003eRelief Sun is a lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream. Containing 30% rice extract and grain fermented extracts, it provides moisture and nourishment to the skin.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eLightweight cream texture\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eIt is similar to a light moisturizing cream, and it is not sticky or slippery even if you apply it several times.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAfter absorption, it provides a natural glow without a white cast.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eEven if you apply a large amount before makeup, it does not clump or get cakey.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e\u003cstrong\u003eRice extract 30% + Grain fermented extracts\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eRice and grain fermented extracts are rich in vitamins B, C, E, amino acids, and minerals which help to moisturize dry skin and comfortably calm the skin.\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty Of Joseon","offers":[{"title":"Default Title","offer_id":43662842822722,"sku":null,"price":4199.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonReliefSunRice_ProbioticsSPF50_50ml_LOOKFANTASTIC.jpg?v=1776526602"},{"product_id":"beauty-of-joseon-relief-sun-aqua-fresh-rice-b5-spf50-pa-50ml","title":"Beauty of Joseon - Relief Sun Aqua-Fresh : Rice + B5 (SPF50+ PA++++) - 50ml","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBeauty Of Joseon Relief Sun Aqua Fresh Rice in Pakistan\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor those who loved our Relief Sun but found it a bit too rich, introducing Relief Sun Aqua-fresh. This new formula is crafted with rice seed water and panthenol to deliver refreshing hydration while safeguarding your skin from harmful UV rays and environmental stressors. Designed for those who prefer a sheer, non-greasy finish, Relief Sun Aqua-fresh provides the same benefits as the original Relief Sun—no white cast, no stickiness—plus enhanced hydration and a quick-absorbing, dewy finish.\u003c\/span\u003e\u003c\/p\u003e","brand":"ThePurePick","offers":[{"title":"Default Title","offer_id":43662847639618,"sku":null,"price":4199.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseon-ReliefSunAqua-Fresh_Rice_B5SPF50_PA_50ml.jpg?v=1776526907"},{"product_id":"beauty-of-joseon-glow-serum-propolis-niacinamide-30ml","title":"Beauty Of Joseon - Glow Serum Propolis + Niacinamide 30Ml","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuy Beauty of Joseon – Glow Serum Propolis + Niacinamide \u003c\/p\u003e\n\u003cp\u003eThis serum is your secret to glowing, radiant honey skin. Known for their clean, Korean herbal formulations, Beauty of Joseon created this serum especially for acne-prone skin, to help calm and heal irritated flare ups. Propolis is naturally antiseptic and anti-inflammatory, helping not only to calm and soothe, but to go one step further and improve cell turnover to heal troubled skin. Niacinamide brightens and revives the complexion, while antioxidant-rich turmeric combats against free radical damage to keep skin healthy, bouncy and bright.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eBENEFITS:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBest for dry, normal and combination skin types, \u003c\/li\u003e\n\u003cli\u003eRepair Serum and Calming Serum.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply 2-3 drops to the skin and pat in gently to aid absorption.\u003c\/li\u003e\n\u003cli\u003eWe recommend using daily, both in the morning and at night.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beauty Of Joseon","offers":[{"title":"Default Title","offer_id":43662851113026,"sku":null,"price":4250.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonGlowSerumPropolis_Niacinamide30ml_StrawberrynetUSA.jpg?v=1776526989"},{"product_id":"beauty-of-joseon-matte-sun-stick-mugwort-camilia-spf-50-pa","title":"Beauty of Joseon Matte Sun Stick Mugwort + Camilia (SPF 50+ PA++++)","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShop BEAUTY OF JOSEON Matte sun stick Mugwort + Camilia (SPF 50+ PA++++) in Pakistan.\u003c\/p\u003e\n\u003cp\u003eOur sun stick utilizes a sebum-control silica powder to regulate oil production, ensuring an adherence boost and a smooth, matte finish. Plus, it's packed with artemisia capillaris and green tea extracts, contributing to a smooth skin texture while preserving its hydration.\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eNon-greasy matte sun stick\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003eIt is a matte sun stick without any of the oily or sticky feelings. It is hygienic as you don’t need to apply it with your hands, and it is compact, enabling convenient use anytime, anywhere.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHOW TO USE:\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eReapply every 2-3 hours.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e*If you extend the sun stick too far, dust may stick to it or it may break, so it is recommended to only extend it as much as needed.\u003cbr\u003e*Due to its solid formula, excessive pressure may cause the product to separate from the container or break. Apply with a gentle rolling motion.\u003cbr\u003e*Due to the nature of the stick formula, where physical pressure is needed, makeup may be removed when putting the product over makeup.\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty Of Joseon","offers":[{"title":"Default Title","offer_id":43662852948034,"sku":null,"price":4250.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/beautyOfJoseon_MatteSunStick_Mugwort_Camelia18g.jpg?v=1776527059"},{"product_id":"beauty-of-joseon-ground-rice-and-honey-glow-mask-150ml","title":"Beauty of Joseon - Ground Rice and Honey Glow Mask - 150ml","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShop Beauty of Joseon Ground Rice and Honey Glow Mask in Pakistan.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eAn all-in-one wash-off mask helps create a plump and radiant look. Enriched with natural Rice Hull Powder and 5% Honey to provide deep hydration while soothing inflammatory skin conditions. Packed with upcycled Makgeolli Lees and clay powder to offer various benefits including brightening, scrubbing and boosting skin elasticity for achieving youthful and flawless skin in one single step.\u003c\/p\u003e\n\u003cp\u003eGives gentle exfoliation to remove dead skin cells and skin impurities to create smooth and radiant skin with minimal irritation.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003eHOW TO USE:\u003c\/b\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eAfter cleansing, apply a generous amount to the skin evenly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eLeave it for 15-20 minutes and gently massage on the face.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse off thoroughly with lukewarm water.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Beauty Of Joseon","offers":[{"title":"Default Title","offer_id":43662853439554,"sku":null,"price":5899.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/Screenshot_2026-04-21_11.25.06_AM.png?v=1776752742"},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal-30ml","title":"Beauty of Joseon - Revive Eye Serum Ginseng + Retinal - 30Ml","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShop BEAUTY OF JOSEON Revive eye serum Ginseng + Retinal in Pakistan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe loss of protein, which provides elasticity to our skin's dermal layer, leads to a decrease in collagen and hyaluronic acid, resulting in wrinkles. We developed an eye serum designed to mitigate these wrinkles, combining ginseng extract and retinal.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFrom the outset, ginseng was our chosen base ingredient for this serum, as it's backed by multiple studies for its effectiveness in reducing wrinkles, thanks to its abundant saponin content. Ginseng is a renowned herbal ingredient with exceptional benefits.\u003c\/span\u003e\u003c\/p\u003e","brand":"Purelypicked.pk","offers":[{"title":"Default Title","offer_id":43662853996610,"sku":null,"price":4049.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonReviveEyeSerumGinseng_Retinal30mL_OLIVEYOUNGGlobal.jpg?v=1776527231"},{"product_id":"beauty-of-joseon-hanbang-serum-discovery-kit","title":"Beauty of Joseon Hanbang Serum Discovery Kit","description":"\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eShop  BEAUTY OF JOSEON Hanbang Serum Discovery Kit in Pakistan.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis is a 10ml mini size set with 4 types of serums so that you can choose to use or layer them according to your skin type or skin issues. Experience a wonderful journey to find the right product for you before taking the plunge on a full-size bottle!\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat are inside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCalming Serum : Green Tea + Panthenol 10ml\u003cbr\u003eGlow Serum : Propolis + Niacinamide 10ml \u003cbr\u003eGlow Deep Serum : Rice + Alpha-Arbutin 10ml \u003cbr\u003eRevive Serum : Ginseng + Snail Mucin 10ml \u003c\/p\u003e\n\u003ch1\u003eHow To Use:\u003c\/h1\u003e\n\u003cp\u003eApply 2-3 drops of serum onto the skin and pat gently to help absorptionApply 2-3 drops of serum onto the skin and pat gently to help absorption\u003c\/p\u003e","brand":"Purelypicked.pk","offers":[{"title":"Default Title","offer_id":43662854422594,"sku":null,"price":6099.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/1.jpg?v=1776527325"},{"product_id":"beauty-of-joseon-red-bean-refreshing-pore-mask-140ml","title":"Beauty of Joseon Red bean Refreshing Pore Mask 140ml","description":"","brand":"Purelypicked.pk","offers":[{"title":"Default Title","offer_id":43662855962690,"sku":null,"price":0.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonRedBeanPoreRefreshingMask.jpg?v=1776527554"},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-arbutin-30ml","title":"Beauty Of Joseon Glow Deep Serum Rice + Arbutin 30Ml","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eShop BEAUTY OF JOSEON Glow Deep Serum Rice + Arbutin in Pakistan\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Beauty of Joseon Glow Deep Serum is a lightweight, hydrating serum for brightening skin and evening out tone.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cspan\u003e \u003c\/span\u003eIts\u003cspan\u003e \u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003ewatery texture penetrates quickly and deep into skin to provide long-lasting effects. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e68.6% rice bran water, coined ‘beauty water’ in Korean history, is highly effective at moisturizing \u003cspan\u003eand clarifying skin. It nourishes skin with vitamin B and minerals that strengthen the skin barrier and brighten skin tone. 2% arbutin, extracted from lingonberry and blueberry plants, helps to fade dark spots and prevent hyperpigmentation.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Beauty Of Joseon","offers":[{"title":"Default Title","offer_id":43662856192066,"sku":null,"price":4250.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyOfJoseonSkincare_BeautyOfJoseonGlowDeepSerum_Rice_Alpha-Arbutin30ml_1_01Floz_Color_Gold_White_Size_Os.jpg?v=1776527645"},{"product_id":"beauty-of-joeson-ginseng-essence-water-150ml","title":"Beauty of Joeson - Ginseng Essence Water 150Ml","description":"","brand":"Purelypicked.pk","offers":[{"title":"Default Title","offer_id":43662856355906,"sku":null,"price":0.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonEaud_essencedeginseng_150ml_5fl_oz.jpg?v=1776527718"},{"product_id":"beauty-of-joseon-red-bean-water-gel-100ml","title":"Beauty of Joseon Red Bean Water Gel\/100ml","description":"","brand":"Purelypicked.pk","offers":[{"title":"Default Title","offer_id":43662856585282,"sku":null,"price":0.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonRedBeanWaterGel-100ml.jpg?v=1776527800"},{"product_id":"beauty-of-joseon-revive-serum-ginseng-snail-mucin-30ml","title":"Beauty of Joseon Revive Serum Ginseng + Snail Mucin 30Ml","description":"","brand":"ThePurePick","offers":[{"title":"Default Title","offer_id":43662856716354,"sku":null,"price":0.0,"currency_code":"PKR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/4255\/6482\/files\/BeautyofJoseonGinseng_SnailMucinReviveSerum30ml_StrawberrynetUSA.jpg?v=1776527868"}],"url":"https:\/\/thepurepick.com\/collections\/beauty-of-joseon.oembed","provider":"ThePurePick","version":"1.0","type":"link"}